Social Charity Initiative: Karma Kingdom Players to Donate Through Facebook Social Game Play

Los Angeles, CA (PRWEB) November 21, 2011

The Sankara Eye Foundation and Asvathaa Pte. Ltd announced a unique initiative today for charitable giving through Social Gaming. Players of ?Karma Kingdom?, Asvathaa?s Facebook game, will be able to purchase a uniquely branded game element with half of the proceeds going to restore vision to the poor and the socially disadvantaged through Sankara Eye Foundation ? USA, a first for a charitable organization.

The Facebook game is based on Indian mythologies and guides players through positive contemporary lessons. Sankara?s mission is to realize the goal of 20/20 vision for the people of India by the year 2020.

Sankara Eye Foundation (SEF) initiates and drives community eye care activities in India by working with Sankara Eye Care Institutions, which run the Sankara Eye Hospital in Coimbatore and 7 other locations in India. The majority of fundraising is achieved through fundraising events, booths in major events, advertising and working with major donors. One of SEF?s unique initiatives is enabling a vision restoration cataract surgery for $ 30. Through these efforts, SEF, USA has played a significant role in increasing the number of free surgeries thirteen fold to over 120,000 in 2010-11 and increasing the number of hospitals from 1 to 8. SEF USA raises funds for constructing the hospitals with its unique ?founding donor? program, through which a donor gets his loved ones names on the hospital wall of founders for a $ 1000 donation.

Sankara Eye Foundation?s executive chairman, Mr. Murali Krishnamurthy said, ?We are pleased to work with Asvathaa to bring our fundraising efforts to the new and emerging social platforms such as Facebook. We know that this initiative will help us raise awareness and funds for SECI - India in a new demographic within this space.?

Asvathaa?s CEO Ashok Desai says, ?Karma Kingdom was designed from the outset to include these types of charitable elements and we want this to be the next step for players to fulfilling the goal of ?Creating a Better World? with the game. We were highly impressed with the great work done by Sankara Eye Foundation over the past 13 years and hence unanimously decided to partner with them.? Desai went on to add, ?A single Karma Kingdom player can make a significant contribution towards a surgery, given the price break that SEF has achieved in Cataract Surgery?.

?This is a great step forward, and we hope the first of many partnerships with charitable organizations. We are uniquely positioned to help them leverage the power and reach of social gaming for the greater social good?, Desai said.

Karma Kingdom was released recently for Facebook users globally and is currently being played by users in more than a dozen countries around the world. Asvathaa is constantly updating and finding new ways to bring these Indian Mythologies and their positive lessons to life.

Asvathaa Pte. Ltd. has chosen a multi-shore approach to developing the games and has offices in USA, Singapore and India.

The Sankara Eye Foundation, USA is a 501 (c) (3) registered non-profit organization, with offices in Milpitas, CA.

The Sankara Eye Foundation on the web: http://www.giftofvision.org/index.htm

Play Karma Kingdom on Facebook at: http://bit.ly/kkapp

Visit the Karma Kingdom Fan Page at: http://bit.ly/KKpage

Karma Kingdom on Twitter: http://bit.ly/kktweet or @karmakingdom

Karma Kingdom on the web: http://www.karmakingdom.com

Asvathaa on Facebook: http://www.facebook.com/Asvathaa

Asvathaa on Twitter: http://twitter.com/asvathaa or @asvathaa

Asvathaa on the web: http://www.asvathaa.com

Contact

Ashok Desai

+1-469-222-9263

ashok.desai(at)asvathaa(dot)com

###

Find More Typing Lessons Press Releases

PM Amusements Expands its Business Through Acquisition of Distinctive Party Design

Port Chester, NY (PRWEB) October 11, 2004

PM Amusements, a full-service event planning company, today announced it has acquired Distinctive Party Design, formerly known as Westchester Party Design. The acquisition supports PM Amusement?s strategy to be the area's largest one-stop event planner with the most diverse and convenient suite of event capabilities for corporate and private events.

Established in 1980, PM Amusements provides event/theme planning, amusement rental, and entertainment throughout the tri-state area and beyond. Distinctive Party Design?s offerings include floral design, thematic event services, and customized décor including props, centerpieces, draping, lighting and signage. The combined team of on-site floral/art designers and event planning staff offer full event and conference planning expertise for catering facilities, corporations, event planners, country clubs, and hotels. Such corporate events comprise 75% of revenues, with the remaining 25% consisting of social events, such as bar mitzvahs and weddings.

"Through our acquisition of Distinctive Party Design, we will expand upon our proven success in the event planning arena by extending our capabilities to include floral and décor services,? said Mark Damiano, President, PM Amusements, who led the transaction. ?The acquisition constitutes a logical, strategic extension of our capabilities and we look forward to delivering the best event planning solutions available in this area.?

?More than ever, our clients want one-stop shopping and find it difficult working with several vendors when planning an event,? added Richard Randall, Creative Director/Event Planning Design. ?Joining forces with such a well-established company as PM Amusements will allow us to strengthen our respective portfolios and positions both entities for significant market growth.?????????????????????????????????????????????????????????????????????????????????????????????

PM Amusement?s 20,000 square foot facility, which houses everything from air bounce rides to high-tech surfing simulators, is currently being renovated to accommodate Distinctive Party Design. The new on-site design studio and showroom featuring separate themed areas (i.e., nautical, western) boasts an extensive array of décor packages, custom thematic artwork, entertainment options, floral and design creations.

Distinctive Party Design and PM Amusements have partnered on corporate and private events for several years. Their first collaborations under this new arrangement involved event management services for Westchester Country Club?s 75th anniversary gala and Stew Leonard?s company outing.

PM Amusements and Distinctive Party Design are located at 36 Bush Avenue, Port Chester, NY. For additional information, call (914) 937-1188 or visit http://www.pmamusements.com.

About PM Amusements

?We supply the fun and then some? has been PM Amusement?s credo since the Company?s inception in 1980. PM Amusements is the area?s leading full-service event planning company dedicated to helping clients create the ultimate event through a solution-oriented approach. Headquartered in Port Chester NY, the Company provides a wide range of event planning services for full-scale conference, corporate meeting, wedding, Bar/Bat Mitzvah, and gala celebrations. Event solutions include arts & crafts, carnival games, carnival rides and attractions, casino parties, catering, decorating, entertainers, field games, game shows, inflatable rides, interactive games, music, photo fun, prizes, props, simulators & hi-tech, games, snack foods, sport & arcade games, tents, tables & chairs. The Company?s wide range of event solutions have been implemented for such prominent organizations as Stew Leonards, Master Card International, Sony Electronics, Clairol, Bed Bath and Beyond, Fourth Federal Savings, and Fleet and local hotels and catering facilities.

About Distinctive Party Design

Distinctive Party Design, formerly known as Westchester Party Design, provides floral and design services for private and corporate events. Established in 1986, the company offers floral design, thematic event services, and customized décor including props, centerpieces, draping, lighting and signage. Staffed with in-house floral and art designers, Distinctive Party Design has produced some of the most innovative event solutions for Fortune 500, non-profits, smaller companies, and families alike. Representative clients include Bear Stearns Inc., PepsiCo, Kraft General Foods, Sony, Trump?s Castle Hotel & Casino, Hilton Hotels, Bloomingdale?s, Metropolitan Life, and Make-A-Wish Foundation.

# # #

Find More Clairol Press Releases

Beauty Bloggers Unite Through Comments4aCure and Raise Over $3,000 for Cancer Charities

Beverly Hills, CA (PRWEB) July 27, 2007

The Beauty Blog Network, founded by Celebrity Makeup Artist Elke Von Freudenberg, not only brings the best beauty blogs on the web, but also recently came together to unite for a cause, through their "Comments4aCure" blogging event.

"Thirty plus of our best beauty bloggers got together to support and raise money for cancer charities during our Comments4aCure event on the days of June 4-6, 2007. Our reader's comments, as well as our Ebay beauty auctions raised a total of $ 3088.22 which was proudly donated to The American Cancer Society and other cancer charities across the world," reported Elke Von Freudenberg.

"Comments4aCure was a great way to show our beauty blog readership that beauty is not only skin deep. I participated because I have lost many people in my life to cancer. When one of our network members was diagnosed, another awaiting her results and yet another whose brother was recently diagnosed; I felt it was appropriate to show our support and love by raising money to donate for cancer research. I'm very proud of what we have accomplished," said Shannon Nelson

of A Girl's Gotta Spa! Blog & Makeup Minute Blog.

"I participated in Comments4aCure because I believe that 'you reap what you sow.' I have lost loved ones to cancer and have watched others battle and I'm ready for it to end. I loved seeing how many of my readers and my fellow beauty bloggers cared enough to take time out of their days to help in the effort to find a cure. I am proud of us all," said Toya Smith Marshall, of The Life of A Ladybug Blog.

The Comments4aCure auctions also raised money through goodie beauty bags that retailed at $ 500-$ 1,000, which listed on Ebay, and then was donated to The American Cancer Society through via Mission Fish. Products were generously donated by the following beauty companies:

Spa Towells

Bo's Art Purses

Dermacia Foundation

Flirt Cosmetics

DuWop Cosmetics

Hottiedots

Srina Green

SkinActives

Max Factor

Clairol

Bourjois Paris

Tarte

Kenzo

Alterna

Nubar

China Glaze

Skin MD Natural

Sharon Bolton Scents

Spa Caviar

Max Factor

Head & Shoulders

Herbal Essences

Zoya

T3

The Pashmina Store

The Ultimate Shoe Lace

"Everything was super organized and I loved giving back. The response to it was overwhelming. I got so many emails and comments thanking me for the initiative. It was nice to be a part of something that was for the greater good of women everywhere," said Lianne Farbes of The Makeup Girl Blog

"Participating in Comments for a Cure was very rewarding, both for me personally and for those readers who left comments. I was touched by some of the comments on my blog and the blogs of others that noted personal experiences with cancer and was impressed by those who made their own independent donations. I am proud to have been a part of it and to have done so in the company of such a great group of participating bloggers," said Carleen Pruess of Beauty and Fashion Tech Blog.

"The reason for existence becomes all the more meaningful if we reach out and help each other. Comments For a Cure was a brave move by the Beauty Blog Network to somehow make a difference and show the world that there is a sisterhood formed within the network, and we're definitely more than beauty blogging. I am deeply touched with the efforts placed by each and everyone, and hope to make this an annual thing. We are definitely on the right track," said Sophie of The Mineral Makeup Blog and Beautynomics.

Thanks to the great support and response, the Comments4aCure will be a yearly event for The Beauty Blog Network. Comments4aCure was started by The Beauty Blog Network upon realizing that a few members were diagnosed with cancer. A network effort was started to support and reach out to those fighting cancer.

Press Contact or more information:

Elke Von Freudenberg

The Beauty Blog Network, Founder

The best beauty blogs.

http://www.beautyblognetwork.com

323.525.1429

vfent(at)prodigy.net

The Beauty Blog Network

http://www.beautyblognetwork.com

###

Related Clairol Press Releases

Lumens.com Announces Exclusive Free Gift with Purchase from Robert Abbey through July 31

Sacramento, CA (PRWEB) July 07, 2011

Lumens.com announces its exclusive free-gift-with-purchase offer from lighting manufacturer Robert Abbey, valid through July 31, 2011. With any Robert Abbey purchase of $ 300 or more from Lumens.com, customers can receive a free Cricket Lamp in polished nickel. The offer includes purchases from Robert Abbey?s collections from renowned designers like Rico Espinet, Jonathan Adler and Bravo TV?s Mary McDonald.

Robert Abbey is known for its collaborations with well-known designers to create sophisticated, timeless fixtures made with impeccable craftsmanship, showcased through its entire collection of table lamps, floor lamps, chandeliers, pendant lights and wall sconces. Best-sellers from Robert Abbey include:

Bling Collection: Sparkle and glitz at its very best. This contemporary lighting collection features clusters of clear glass drops hang gracefully from these ceiling and wall lights, giving them timeless, high-glam appeal.

Ananda Table Lamp: With it?s light source in the back of the fixture, this table lamp is most dramatic when positioned close to a wall. The light radiates out from an antique brass or platinum shade into a warm, inviting circle.

Parker Collection: Designed by former Top Design judge Jonathan Adler, the Parker Collection invokes mid-century aesthetics with its geometric grid design. Jonathan Adler lighting is known for combining vibrant colors, modernistic forms and retro patterns.

Ventana Collection: Also designed by Jonathan Adler, this mid-century-inspired line pairs ebony wood natural linen shades and finished in antique brass or polished nickel.

Robert Abbey also this year debuted its exclusive collection from Mary McDonald, a sought-after Los Angeles-based designer currently starring in Million Dollar Decorators on Bravo TV. Mary McDonald?s collection of table lamps, floor lamps and wall lights showcases the designer?s signature panache with bold patterns, an immaculate sense of color, and Chinoiserie and Indian influences with contemporary lines.

Lumens offers the full collection from Robert Abbey, including table lamps, ceiling lights, wall sconces, and floor lamps.

In addition to this exclusive free-gift-with-purchase offer, Lumens.com also offers:

-Low-price guarantee

-Expert service via our customer service center

-Easy, no-hassle returns

-Volume order discounts

-More than 300 manufacturers, from contemporary lighting to transitional fixtures and modern furnishings, gifts and home accessories.

For additional information on Robert Abbey or this exclusive offer from Lumens.com, contact Sarah Schaale or visit lumens.com.

About Lumens Light + Living:

Lumens Light + Living is dedicated to offering the very best of design-oriented lighting, fans and home accessories, from the most contemporary international designs to modern interpretations of classic design.

Contact:

Sarah Schaale, Assistant Marketing Manager

Lumens Light + Living

916-444-5885

http://www.lumens.com

# # #

Related Cricket Live Press Releases