Social Charity Initiative: Karma Kingdom Players to Donate Through Facebook Social Game Play

Los Angeles, CA (PRWEB) November 21, 2011

The Sankara Eye Foundation and Asvathaa Pte. Ltd announced a unique initiative today for charitable giving through Social Gaming. Players of ?Karma Kingdom?, Asvathaa?s Facebook game, will be able to purchase a uniquely branded game element with half of the proceeds going to restore vision to the poor and the socially disadvantaged through Sankara Eye Foundation ? USA, a first for a charitable organization.

The Facebook game is based on Indian mythologies and guides players through positive contemporary lessons. Sankara?s mission is to realize the goal of 20/20 vision for the people of India by the year 2020.

Sankara Eye Foundation (SEF) initiates and drives community eye care activities in India by working with Sankara Eye Care Institutions, which run the Sankara Eye Hospital in Coimbatore and 7 other locations in India. The majority of fundraising is achieved through fundraising events, booths in major events, advertising and working with major donors. One of SEF?s unique initiatives is enabling a vision restoration cataract surgery for $ 30. Through these efforts, SEF, USA has played a significant role in increasing the number of free surgeries thirteen fold to over 120,000 in 2010-11 and increasing the number of hospitals from 1 to 8. SEF USA raises funds for constructing the hospitals with its unique ?founding donor? program, through which a donor gets his loved ones names on the hospital wall of founders for a $ 1000 donation.

Sankara Eye Foundation?s executive chairman, Mr. Murali Krishnamurthy said, ?We are pleased to work with Asvathaa to bring our fundraising efforts to the new and emerging social platforms such as Facebook. We know that this initiative will help us raise awareness and funds for SECI - India in a new demographic within this space.?

Asvathaa?s CEO Ashok Desai says, ?Karma Kingdom was designed from the outset to include these types of charitable elements and we want this to be the next step for players to fulfilling the goal of ?Creating a Better World? with the game. We were highly impressed with the great work done by Sankara Eye Foundation over the past 13 years and hence unanimously decided to partner with them.? Desai went on to add, ?A single Karma Kingdom player can make a significant contribution towards a surgery, given the price break that SEF has achieved in Cataract Surgery?.

?This is a great step forward, and we hope the first of many partnerships with charitable organizations. We are uniquely positioned to help them leverage the power and reach of social gaming for the greater social good?, Desai said.

Karma Kingdom was released recently for Facebook users globally and is currently being played by users in more than a dozen countries around the world. Asvathaa is constantly updating and finding new ways to bring these Indian Mythologies and their positive lessons to life.

Asvathaa Pte. Ltd. has chosen a multi-shore approach to developing the games and has offices in USA, Singapore and India.

The Sankara Eye Foundation, USA is a 501 (c) (3) registered non-profit organization, with offices in Milpitas, CA.

The Sankara Eye Foundation on the web: http://www.giftofvision.org/index.htm

Play Karma Kingdom on Facebook at: http://bit.ly/kkapp

Visit the Karma Kingdom Fan Page at: http://bit.ly/KKpage

Karma Kingdom on Twitter: http://bit.ly/kktweet or @karmakingdom

Karma Kingdom on the web: http://www.karmakingdom.com

Asvathaa on Facebook: http://www.facebook.com/Asvathaa

Asvathaa on Twitter: http://twitter.com/asvathaa or @asvathaa

Asvathaa on the web: http://www.asvathaa.com

Contact

Ashok Desai

+1-469-222-9263

ashok.desai(at)asvathaa(dot)com

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ModelScouts.com, The Premier Model Scouting Firm, Announces New Revamped Website, Facebook Page, MySpace and Twitter Accounts

New York, NY (PRWEB) January 15, 2011

ModelScouts.com, the premier model scouting firm, announced today the launch of its new, revamped Website, Facebook Page, MySpace and Twitter accounts.

With offices in New York and Canada, and over 30 years experience, the agents at ModelScouts.com have managed the careers of hundreds of international fashion models including America's Next Top Model Winner Nicole Linkletter, and finalists Jade Cole, and Marvita Washington.

Model Scouts? discoveries have appeared in publications such as Vogue, Teen Vogue, Men?s Vogue, Glamour, Cosmopolitan, Elle, GQ, Esquire, Seventeen, Cosmo Girl, Marie Claire and Harper's Bazaar, and have worked for the most prestigious clients including Chanel, Valentino, Yves St Laurent, Armani, Prada, Marc Jacobs, Givenchy, Versace, Abercrombie & Fitch, Dolce & Gabbana, Gucci, Clairol, and Pantene.

Their dramatically redesigned site, embodies Model Scouts? vision, and commitment to providing aspiring fashion models the most affordable, and secure way to be promoted to international modeling agencies and clients.

The Website?s homepage welcomes visitors with bold new colors, a clean uncluttered design, and moving images with featured content centered on Model Scouts? mission to promote, inspire, and educate aspiring models on the ins and outs of the modeling industry.

"Our new site redesign has been in the works for some time," said Vanessa Helmer, Founder and President of ModelScouts.com. "We listened very closely to our agency partners, models and clients, and have responded to their requests for a one-stop shop where agencies and clients can scout for new faces, and where aspiring models can be promoted in a legitimate, and secure way to reputable companies. With our Drupal-based website, modeling agencies can quickly and easily search for new models who specifically meet their requirements, and models can easily upload their photos to our database for viewing, or send them out to over 100 international agencies worldwide, all within our new system. All in all ? I'd say we've hit a home run.?

Members can also access exclusive features and services, such as, Model Scouts' Photo Submit Service and the One on One Consultation. Services that have proven to help aspiring models push their modeling careers to the next level by increasing their exposure and industry knowledge.

In addition to aspiring models, Model Scouts welcomes mother agents, independent scouts, clients, photographers, makeup artists, clothing stylists, hairstylists & other industry professionals looking to expand their markets and client base.

?With an industry fraught with disreputable companies, we believe that our company, ModelScouts.com, along with our secure, state-of-the-art website, provides visitors with the peace of mind they are looking for when working with an online company, and in particular, a modeling company,? continued Helmer. ?ModelScouts.com maintains an A+ rating with the Better Business Bureau, and has been verified by VeriSign Inc., PayPal, and Trustwave?s Trusted Commerce. We are very proud of the effort that everyone put in to the launch of the new site and look forward to all the new faces we are going to be able to work with in the years to come.?

Follow ModelScouts.com on Twitter

Become a fan of ModelScouts.com on Facebook

Become a friend of ModelScouts.com on MySpace

Visit ModelScouts.com Website

About ModelScouts.com

ModelScouts.com is a model scouting firm specializing in the recruitment and placement of international fashion and commercial models. With over 30 years experience the agents at ModelScouts.com are able to offer their extensive knowledge and expertise to aspiring models in the areas of promotion, contract negotiations, international and mother agency relations, travel arrangements, overseas accommodations, and work visa's in foreign countries. ModelScouts.com has offices in New York, NY, and Calgary, Canada.

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StriVectin Launches the First Virtual Anti-Aging Results Tool for the Web, Facebook, and iPad

New York, NY (PRWEB) April 12, 2011

ModiFace, a leading provider of virtual makeover technologies, together with StriVectin?, the largest independent prestige anti-aging skin care company, today announced the launch of a fully-automated virtual anti-aging results tool on http://www.strivectin.com. The tool allows users to upload a photo, and instantly applies facial recognition algorithms to detect the face and to simulate skin repair results after 2, 4, and 8 weeks of twice daily use of StriVectin?s anti-aging products. These virtual results are based on the actual data points derived from StriVectin?s extensive clinical studies for StriVectin-SD? Intensive Concentrate for Stretch Marks & Wrinkles and StriVectin-SD? Eye Concentrate for Wrinkles. The resulting images can be shared via Facebook, email, or posted on Twitter.

One of the unique aspects of the tool is that it was built entirely based on HTML 5, which instantly makes it compatible across a wide variety of smart phones and tablets, including the iPad.

?When launching the new StriVectin-SD formulas, we conducted extensive clinical studies with an independent lab and were amazed by the remarkable anti-aging results, and incredible before and after photography. We wanted to find a compelling way to bring these results to women everywhere with a personalized interactive makeover tool, and our partnership with ModiFace has done just that,? said Jill Scalamandre, Chief Marketing Officer of StriVectin.

?We are very excited about the many possibilities of utilizing this tool across a variety of different platforms including our web site, our Facebook community, and at store level with our retail partners, to reach our consumers,? Scalamandre said.

?We are delighted by our partnership with StriVectin and the launch of this very unique tool. We are particularly excited that StriVectin has fully utilized this HTML tool across so many different platforms including web, Facebook, and the iPad,? said Dr. Parham Aarabi, founder and CEO of ModiFace.

The tool can be accessed from any browser, device, or tablet (including Android and iPad tablets) at http://www.strivectin.com. Facebook users can also utilize a version of the tool with additional social features at http://apps.facebook.com/strivectin.

Contact:

StriVectin????ModiFace

Lisa Lauri: 212-220-3478????Jennifer Tidy: 647-350-6525

llauri(at)chrysallis(dot)com????Jennifer(at)modiface(dot)com

About ModiFace

ModiFace Inc. is a leading virtual makeover technology provider with patent-pending tools that focus on anti-aging, weight-loss, color cosmetics, hairstyle, and virtual dressing room simulations. Founded in 2006, ModiFace?s fully-automated virtual makeover technology is the result of over a decade of research at Stanford University and the University of Toronto, and is the subject of 18 patents and more than 65 scientific publications. This technology is currently licensed to 45 beauty brands and media companies (including Clairol, Fusion Brands, Stila Cosmetics, RealBeauty, Seventeen, Cosmopolitan, Harpers Bazaar, Marie Claire, Self, New Beauty, Allergan, Medicis, Proactiv, Meaningful Beauty, StriVectin, and Oxygen), and powers some of the most popular web, social network, and mobile makeover applications including the iPhone application ?MakeUp?, the #1 mobile makeup application in the world.

About StriVectin

StriVectin? is the largest independent prestige skin care company, focusing on clinical anti-aging skin care solutions. Backed by science and rigorous clinical validation, StriVectin is at the forefront of skin care technology and product innovation. Its unique dual-use repair cream StriVectin-SD? Intensive Concentrate for Stretch Marks & Wrinkles is a best-seller around the world, and is often credited with starting the clinical cosmeceutical skin care category. StriVectin products are sold through department stores and specialty retailers in North America, Europe, the Middle East and Asia. The company maintains corporate offices in New York, NY, Raleigh, NC, and research facilities in Tucson, AZ.

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